We remember being told about YOLO (You Only Live Once) Stand-Up Paddle Boarding on a random trip to the Beaches of Walton, on the Florida panhandle.

A couple of beach-fit, broad-smiled  guys and ladies were balancing beautifully on small, colorful  board in a wide stream, polling themselves forward with skill, balance and great fun. They introduced us to…

When did it stop being an experience and more of a package, a deal, a search result?



Travel has turned into an obsession for the cheapest airfare, cheapest hotel room and pretty much the lowest, cheapest  cost for anything and every thing related to travel.



Wasn't so long ago that airlines, the most "commodified" of the travel…

How do action-less, people-less, laughter-less, romance-less, love-less  videos emotionally engage and move us? Move us to book or buy? 

 VFLeonardo is an acknowledged leader in the art of visual storytelling, promoting their services to the travel industry and beyond.

Their recent…